Campaign advertising certification statements

For advertising campaigns of $250,000 or more, Chief Executives are required to certify that the campaign complies with relevant government guidelines and policies - i.e. the Australian Government Interim Guidelines on Information and Advertising Campaigns (July 2022), administered by Department of Finance.

Campaign advertising certification statements are then published after a campaign launch.

2024

Certification Statement – ADF Careers ‘Unlike Any Other Job’ (PDF, 232.25 KB) Certification Statement – Defence Force Media Strategy 2024 - 2025 (PDF, 203.41 KB) Certification Statement – Air Force Brand Campaign (PDF, 291.96 KB) Certification Statement - 'I am a Submariner' (PDF, 212.29 KB)

2023

Certification Statement - Defence Force Recruiting Media Strategy 2023 - 2024 (PDF, 220.42 KB) Certification Statement - ADFA Campaign - Where it all begins (PDF, 196.06 KB) Certification Statement - Navy Brand Campaign - Live a story worth telling (PDF, 197.11 KB)

2022

Certification Statement - Defence Force Recruiting Explicit Needs - 'Take a Closer Look' (PDF, 158.44 KB) Certification Statement - Defence Force Recruiting Media Strategy - July 2022 to June 2023 (PDF, 184.47 KB) Certification Statement - Defence Industry Information Campaign (PDF, 406.82 KB)

2021

Certification Statement - Defence Force Recruiting Media Strategy - June 2021 to June 2022 (PDF, 141.53 KB)

2020

Certification Statement - Defence Force Recruiting Media Strategy - July 2020 to June 2021 (PDF, 257.68 KB)